What to Wear for Holiday Family Photos: The Complete Style Guide
The Complete Holiday Family Photo Style Guide: What to Wear for Beautiful Christmas Portraits
Why Clothing Matters More Than People Think
When families start planning their holiday photos, one of the first questions they ask is, "What should we wear?" It's a simple question, but the answer has a much bigger impact than most people realize.
The clothing you choose doesn't just determine how your portraits look this Christmas. It influences how timeless your photographs will feel years from now. Beautifully coordinated outfits help create portraits that become family heirlooms—images you'll proudly display on your walls, include in albums, and share with future generations.
The good news is that you don't need to wear identical outfits or buy an entirely new wardrobe to achieve a polished, professional look. In fact, the most beautiful family holiday portraits rarely feature everyone dressed exactly the same. Instead, they use a carefully chosen color palette, a mix of textures, and clothing that complements each family member while creating a cohesive overall look.
As a professional family and holiday photographer serving Glendale, Pasadena, Burbank, La Cañada Flintridge, and families throughout the Los Angeles area, I've photographed hundreds of children, babies, parents, and grandparents over the years. One pattern is always clear: families who spend a little time planning their outfits consistently love their portraits more. Their images feel elegant, balanced, and timeless because every detail works together naturally.
The opposite is also true. Clothing with large logos, competing patterns, bright neon colors, or outfits chosen independently at the last minute can pull attention away from the faces and connections that make family portraits meaningful. Instead of seeing your family's expressions first, the eye is drawn to the clothing.
The goal isn't perfection. The goal is harmony.
Throughout this guide, I'll show you exactly how to coordinate outfits without the stress. You'll learn how to build a color palette, choose flattering clothing for every family member, select accessories that photograph beautifully, avoid common mistakes, and discover ten professionally designed holiday color palettes that work wonderfully for indoor Christmas portraits.
Whether you're planning private Santa photos, family Christmas portraits, baby's first Christmas, maternity holiday photos, or multi-generational family portraits, these principles will help you create photographs that look just as beautiful ten or twenty years from now as they do today.
Let's start with the easiest method I know for creating coordinated family outfits that look effortless in every portrait.
Planning a Santa session as well? My Complete Guide to Santa Photos in Los Angeles walks you through everything from choosing the right experience to preparing your child and selecting the perfect session.
The 5-Step Formula for Coordinating Family Outfits
One of the biggest misconceptions about family holiday portraits is that everyone needs to wear matching outfits.
They don't.
In fact, matching white shirts and blue jeans—once a popular trend—can make portraits feel dated. Today's most beautiful family photographs are coordinated rather than identical. Every family member has their own style, but everyone's clothing works together to create one cohesive look.
If you're feeling overwhelmed, don't worry. Here's the exact process I recommend to my clients before every holiday session.
If you'd like even more examples and step-by-step outfit planning ideas, read my complete guide to coordinating family outfits for holiday photos.
Step 1: Start with a Color Palette
Before anyone shops for clothing, choose three or four colors that work well together.
Think of your color palette as the foundation of your family's wardrobe. Every outfit should include one or more of these colors.
For holiday portraits, timeless palettes often include combinations such as:
Maroon, pine green, cream, and khaki
Emerald, champagne, ivory, and charcoal
Navy, burgundy, cream, and gray
Sage, camel, ivory, and warm brown
Using a limited color palette creates harmony without making everyone look like they're wearing a uniform.
Later in this guide, you'll find ten complete holiday color palettes with outfit ideas for every member of the family.
Step 2: Choose Mom's Outfit First
This is the step that surprises most families.
Rather than shopping for everyone at the same time, begin with Mom's outfit.
Moms are often the hardest to dress because they want clothing that is comfortable, flattering, and photographs beautifully. Once her outfit is chosen, it's much easier to select complementary clothing for everyone else.
Choose clothing that makes you feel confident. Soft fabrics, well-tailored dresses, elegant sweaters, skirts, or layered outfits often photograph beautifully in indoor holiday portraits.
When Mom feels comfortable and confident, it naturally shows in every photograph.
Step 3: Build Everyone Else Around That Outfit
Now it's time to coordinate the rest of the family.
Instead of searching for identical outfits, look for clothing that complements the colors and style you've already chosen.
For example:
Dad might wear a pine green sweater with khaki pants.
One child could wear a cream dress with a maroon velvet bow.
Another child might wear a maroon sweater with khaki trousers.
Baby could wear a soft cream knit romper with matching booties.
Notice that no one is wearing exactly the same outfit, but every piece belongs to the same color story.
Step 4: Add Texture Instead of More Color
Texture creates visual interest without making portraits look busy.
Some of my favorite fabrics include:
Velvet
Chunky knits
Wool
Linen
Corduroy
Cashmere
Soft cotton
Lace
Tweed
These materials add depth and richness while keeping the focus on your family's faces.
A velvet dress, knitted sweater, textured scarf, or cable-knit cardigan often photographs more beautifully than brightly colored clothing with bold patterns.
Step 5: Finish with Accessories
Accessories should complete the outfit, not compete with it.
Simple details often make the biggest difference:
Hair bows
Velvet ribbons
Suspenders
Knit bonnets
Cardigans
Simple necklaces
Earrings
Scarves
Tights
Dress shoes or leather boots
Avoid oversized accessories that distract from your expressions. The goal is to enhance the portrait, not dominate it.
One final detail that's easy to overlook is footwear. Athletic shoes, flip-flops, and heavily branded sneakers can draw attention away from an otherwise beautifully coordinated outfit. Whenever possible, choose shoes that match the overall style and color palette.
The Secret Is Coordination, Not Matching
If you remember only one thing from this guide, let it be this:
Choose a color palette first.
Build one outfit at a time.
Mix textures instead of adding more colors.
Keep accessories simple.
When every family member feels comfortable and their clothing works together naturally, your portraits become timeless instead of trendy. Years from now, you'll notice the smiles and the connections long before you notice what everyone was wearing—and that's exactly what beautiful family photography should do.
Holiday Color Palette #1: Classic Christmas
Maroon • Pine Green • Cream • Khaki
If you're looking for a color palette that never goes out of style, this is the one I recommend most often.
Rich maroon, deep pine green, soft cream, and warm khaki capture the feeling of Christmas without overwhelming your family portraits. These colors are classic, elegant, and photograph beautifully in indoor holiday sessions. They complement one another naturally, allowing the focus to remain on your family's expressions rather than bright or competing clothing.
This palette works especially well in my traditional holiday sets, where warm wood tones, Christmas greenery, soft lights, and festive décor create a cozy, timeless atmosphere.
Why This Color Palette Works
Maroon and pine green provide the richness we naturally associate with the holidays, while cream and khaki soften the overall look. The lighter neutral tones keep the portraits from feeling too dark and add balance throughout the image.
Because the colors are slightly muted rather than overly bright, they'll still look beautiful many years from now. They also coordinate well with Christmas decorations in your home, making framed prints and albums feel perfectly at home during the holidays and throughout the year.
Best For
This palette is an excellent choice for:
Family Christmas portraits
Private Santa sessions
Baby's First Christmas
Holiday mini sessions
Multi-generational family portraits
Christmas cards
Holiday albums and wall art
Skin Tones
One reason I love this palette is that it's flattering on nearly everyone.
The warm richness of maroon and pine complements fair, medium, olive, tan, and deeper skin tones beautifully. Cream softens the overall look, while khaki provides a warm neutral that photographs naturally without drawing attention.
Outfit Ideas
Mom
A maroon midi dress with three-quarter sleeves creates an elegant focal point for the family. Pair it with nude or brown heels, delicate gold jewelry, and soft waves or a classic updo.
Other beautiful options include:
Cream sweater dress
Pine green wrap dress
Maroon velvet dress
Cream blouse with a flowing khaki skirt
Choose fabrics with texture, such as velvet, knit, satin, or crepe, to add depth without adding visual clutter.
Dad
Dad doesn't need to match Mom exactly.
Instead, choose complementary pieces such as:
Pine green sweater with khaki chinos
Cream henley under a maroon cardigan
White dress shirt with khaki trousers and a pine sport coat
Maroon quarter-zip sweater with dark brown shoes
Simple, well-fitted clothing always photographs better than oversized or athletic styles.
Girls
Girls look beautiful in:
Cream tulle dresses
Maroon velvet dresses
Pine green dresses with cream tights
Plaid dresses that include maroon and green accents
Finish the outfit with velvet bows, patent shoes, knee socks, or simple cardigans.
Boys
For boys, consider:
Khaki pants with a maroon sweater
Pine green button-down shirt
Cream cable-knit sweater
Suspenders with brown leather shoes
Layers photograph especially well and allow children to stay comfortable throughout the session.
Babies
Babies look wonderful in soft textures.
Some favorites include:
Cream knit romper
Maroon knit bonnet
Pine green knit romper
Cream cable-knit sweater with matching bloomers
Soft knit booties
Avoid clothing with large holiday characters or printed slogans. Timeless pieces keep the focus on your baby's expressions.
Accessories
Simple accessories complete the look without becoming distracting.
Consider adding:
Gold jewelry
Brown leather belts
Velvet hair bows
Cream knit scarves
Suspenders
Cable-knit cardigans
Brown leather boots
Cream tights
Delicate headbands for babies
Fabrics That Photograph Beautifully
Texture is one of the secrets to creating luxurious-looking portraits.
For this palette, I recommend:
Velvet
Chunky knit
Wool
Cashmere
Corduroy
Cotton twill
Lace
Linen blends
These fabrics reflect light softly and add visual richness without overwhelming the image.
Avoid
To keep this palette looking timeless, avoid:
Bright cherry red
Neon green
Athletic shoes
Large logos
Busy Christmas prints
Character clothing
Thin black-and-white stripes
Bright fluorescent whites
Photographer's Tip
One of the easiest ways to coordinate this palette is to choose one person to wear maroon and one person to wear pine green, then use cream and khaki throughout the rest of the family. This naturally balances the colors across the portrait and prevents any one color from dominating the image.
When everyone wears a different combination of the same four colors, the result feels polished, effortless, and timeless—exactly what you want from family holiday portraits that you'll treasure for years to come.
Holiday Color Palette #2: Winter Woodland
Forest Green • Camel • Ivory • Chocolate Brown
If you're drawn to warm, natural colors that feel elegant without looking overly "Christmasy," this Winter Woodland palette is a beautiful choice. Inspired by evergreen forests, cozy cabins, and the rich colors of nature, this combination creates sophisticated family portraits that never go out of style.
Unlike bright holiday reds and greens, these earthy tones feel soft and organic. They photograph beautifully in both holiday settings and everyday home décor, making your portraits feel timeless long after the decorations have been packed away.
This is one of my favorite palettes for families who want a refined, understated look with plenty of warmth and texture.
Why This Color Palette Works
Forest green brings depth and richness, while camel and chocolate brown add warmth that flatters almost every skin tone. Ivory keeps the palette bright and balanced, preventing the darker colors from feeling heavy.
Together, these four colors create contrast without competing for attention. The result is a portrait that feels calm, inviting, and effortlessly coordinated.
Best For
This palette is especially beautiful for:
Family holiday portraits
Christmas mini sessions
Private Santa sessions
Baby's First Christmas
Three-generation family portraits
Couples holiday portraits
Christmas cards with a classic, natural style
It also pairs wonderfully with wood furniture, stone fireplaces, evergreen garlands, and warm twinkle lights.
Skin Tones
One of the strengths of this palette is its versatility.
The warm neutrals complement fair, medium, olive, tan, and deep skin tones. Ivory reflects light softly onto the face, while camel and chocolate brown add warmth without overpowering the portrait.
Forest green provides just enough richness to make eyes sparkle and creates beautiful contrast against both light and dark hair.
Outfit Ideas
Mom
Mom can become the focal point of the palette with clothing such as:
Forest green wrap dress
Camel knit sweater dress
Ivory blouse with a flowing camel skirt
Chocolate brown midi dress with delicate gold jewelry
Choose soft fabrics like cashmere, velvet, satin, or knitwear for added texture.
Dad
Dad's outfit should complement, not copy, Mom's.
Some great combinations include:
Camel sweater with dark brown trousers
Forest green quarter-zip with khaki chinos
Ivory button-down shirt beneath a chocolate cardigan
Brown sport coat with cream shirt
Brown leather shoes and a coordinating belt complete the look beautifully.
Girls
Girls photograph beautifully in:
Ivory lace dresses
Forest green velvet dresses
Camel knit dresses
Ivory sweaters with brown skirts
Finish with velvet bows, tights, cardigans, or simple leather shoes.
Boys
For boys, consider:
Forest green sweater with camel pants
Ivory cable-knit sweater
Brown corduroy trousers
Camel vest layered over an ivory button-down shirt
Layering different textures keeps the outfit interesting while maintaining a clean, classic look.
Babies
Babies look especially cozy in this palette.
Some favorites include:
Ivory knit romper
Forest green knit bonnet
Camel knit overalls
Chocolate brown knit pants
Soft ivory blanket for wrapped portraits
The neutral colors also allow baby's expressions to remain the center of attention.
Accessories
Complete the palette with simple, timeless accessories such as:
Brown leather boots
Gold jewelry
Knit scarves
Velvet hair bows
Suspenders
Knit cardigans
Cream tights
Leather loafers
Delicate baby headbands
Accessories should add warmth and texture without becoming the main focus of the portrait.
Fabrics That Photograph Beautifully
Natural textures make this palette feel luxurious.
I especially recommend:
Wool
Chunky knit
Cashmere
Velvet
Corduroy
Linen blends
Suede
Cotton
Mixing these fabrics adds visual depth while keeping the overall look soft and cohesive.
Avoid
To preserve the warmth of this palette, avoid:
Bright white clothing
Jet black outfits
Neon colors
Busy plaid patterns
Large logos
Athletic shoes
Shiny synthetic fabrics
High-contrast prints
Soft, matte fabrics almost always photograph better than materials with a lot of shine.
Photographer's Tip
If one family member wears forest green and another wears camel, let the remaining family members wear combinations of ivory and chocolate brown. This distributes the colors naturally throughout the portrait and creates a balanced composition without anyone appearing too dominant.
The result is a sophisticated holiday portrait that feels cozy, elegant, and timeless—a style that looks just as beautiful framed in your home as it does on a Christmas card.
Holiday Color Palette #3: Timeless Elegance
Navy • Burgundy • Cream • Warm Gray
If you're looking for a holiday color palette that feels polished, sophisticated, and never goes out of style, navy, burgundy, cream, and warm gray are a beautiful combination.
This palette has enough richness to feel festive while remaining subtle and refined. Navy replaces traditional green with a deep, luxurious tone, while burgundy adds warmth and a touch of holiday color. Cream brightens the palette, and warm gray ties everything together with a soft, modern neutral.
The result is a family portrait that feels elegant rather than trendy—perfect for families who love classic style.
Why This Color Palette Works
Navy is one of the most flattering colors to photograph because it provides depth without the harshness of black. Burgundy adds warmth and visual interest, while cream keeps the overall palette light and inviting. Warm gray softens the contrast, giving the portraits a balanced, cohesive appearance.
Together, these colors create enough variety for each family member to wear something unique while still looking perfectly coordinated.
Best For
This palette is ideal for:
Family holiday portraits
Private Santa sessions
Christmas cards
Extended family portraits
Professional family portraits
Baby's First Christmas
Families who prefer a dressier, more formal look
It pairs beautifully with elegant holiday décor, fireplaces, white Christmas trees, garlands, candlelight, and classic indoor studio settings.
Skin Tones
This palette is flattering across a wide range of complexions.
Navy enhances blue, hazel, and brown eyes, while burgundy adds warmth to fair, olive, tan, and deeper skin tones. Cream reflects soft light onto the face, and warm gray acts as a neutral foundation that never distracts from your family's expressions.
Outfit Ideas
Mom
For a polished, timeless look, consider:
Burgundy midi dress
Navy wrap dress
Cream blouse with a gray pleated skirt
Navy velvet dress with delicate silver or pearl jewelry
Soft tailoring photographs beautifully while allowing you to move comfortably throughout your session.
Dad
Coordinate Dad's outfit with complementary colors rather than matching exactly.
Some great options include:
Navy sport coat with gray trousers
Cream sweater with navy chinos
Warm gray sweater layered over a cream button-down
Burgundy quarter-zip with dark navy pants
Brown or dark leather dress shoes complete the look.
Girls
Beautiful choices include:
Burgundy velvet dress
Navy tulle dress
Cream lace dress
Gray knit dress with burgundy accessories
Complete the outfit with tights, simple ballet flats, or velvet hair bows.
Boys
For boys, consider:
Navy sweater with gray trousers
Burgundy cardigan over a cream shirt
Cream cable-knit sweater with navy pants
Gray vest with a navy button-down
Layering sweaters, vests, or sport coats adds texture and visual interest without looking overly formal.
Babies
Babies look especially sweet in:
Cream knit romper
Navy knit overalls
Burgundy bonnet
Gray knit sweater set
Cream knit blanket
Soft knits and simple designs create timeless portraits that never feel dated.
Accessories
Keep accessories simple and elegant.
Consider adding:
Pearl or silver jewelry
Brown leather shoes
Gray scarves
Velvet hair bows
Suspenders
Knit cardigans
Simple tights
Leather belts
Delicate headbands for babies
These finishing touches add personality while keeping the focus where it belongs—on your family.
Fabrics That Photograph Beautifully
This sophisticated palette works especially well with rich textures such as:
Velvet
Cashmere
Wool
Fine knit
Lace
Corduroy
Brushed cotton
Crepe
Mixing fabrics within the same color family creates depth and gives portraits a luxurious feel.
Avoid
For the cleanest, most timeless portraits, avoid:
Bright royal blue
True black for everyone
Stark white suits or shirts
Neon colors
Large logos
Busy geometric patterns
Sequins that reflect excessive light
Athletic footwear
Choosing softer shades within this palette creates a more natural and elegant final image.
Photographer's Tip
Navy is a wonderful substitute for black because it adds depth without creating heavy shadows in photographs. If one parent wears navy and the other wears burgundy, dressing the children in cream and warm gray creates a balanced composition that naturally draws attention to every face in the portrait.
This palette is one of my favorite choices for families who want holiday portraits that feel refined, timeless, and just a little more formal without becoming overly traditional.
Holiday Color Palette #4: Holiday Glamour
Emerald Green • Champagne • Ivory • Gold
If your dream holiday portraits feel elegant, luxurious, and just a little bit magical, this color palette is a wonderful choice.
Emerald green, champagne, ivory, and gold create a sophisticated look that feels festive without relying on traditional Christmas red. The combination has a timeless quality and photographs beautifully in studio settings filled with warm lights, Christmas trees, garlands, and classic holiday décor.
This palette is especially popular with families who love dressing up for the holidays and want portraits that feel worthy of becoming heirloom wall art.
Why This Color Palette Works
Emerald green provides rich, jewel-toned color that immediately evokes the holidays. Champagne and ivory brighten the palette while adding softness, and touches of gold introduce warmth and elegance without overpowering the portrait.
Together, these colors reflect light beautifully and create portraits that feel bright, polished, and full of warmth.
Best For
This palette is perfect for:
Family holiday portraits
Luxury Christmas cards
Private Santa sessions
Baby's First Christmas
Three-generation portraits
Couples holiday portraits
Families who enjoy a dressier, elegant style
It pairs beautifully with decorated Christmas trees, fireplaces, candlelight, ornaments, wreaths, and elegant indoor studio sets.
Skin Tones
Emerald green is flattering on virtually every complexion. It brings out blue, green, hazel, and brown eyes while complementing fair, olive, tan, and deeper skin tones.
Champagne and ivory soften the overall look and reflect warm light onto the face, while gold accessories add a healthy glow without becoming distracting.
Outfit Ideas
Mom
This palette gives Mom an opportunity to wear something truly elegant.
Beautiful options include:
Emerald velvet wrap dress
Champagne satin midi dress
Ivory knit sweater dress
Emerald gown with delicate gold jewelry
Choose silhouettes that are comfortable yet tailored. Three-quarter sleeves, flowing skirts, and soft fabrics photograph beautifully and create graceful movement.
Dad
Dad's outfit should complement the richness of the palette while keeping the overall look balanced.
Some excellent choices include:
Ivory button-down shirt with camel or tan trousers
Emerald sweater with khaki chinos
Champagne knit sweater layered over a white shirt
Dark brown sport coat with an ivory shirt
Finish the look with brown leather shoes and a coordinating belt.
Girls
Girls look beautiful in:
Emerald velvet dresses
Ivory tulle dresses
Champagne satin dresses
Cream knit dresses with gold accessories
Add velvet bows, simple tights, or patent shoes for a polished finishing touch.
Boys
For boys, consider:
Emerald sweater with cream trousers
Ivory cable-knit sweater
Champagne button-down shirt
Khaki trousers with brown leather shoes
Emerald cardigan layered over an ivory shirt
Soft layering adds texture without making the outfit feel bulky.
Babies
This palette is especially beautiful for babies.
Some favorites include:
Ivory knit romper
Emerald knit bonnet
Cream sweater with knit bloomers
Champagne knit overalls
Soft ivory blanket with subtle gold accents
Simple, classic clothing photographs best and keeps the focus on your baby's expressions.
Accessories
Complete this elegant look with understated accessories such as:
Gold jewelry
Brown leather shoes
Velvet hair bows
Satin ribbons
Knit cardigans
Delicate pearl earrings
Cream tights
Gold headbands for babies
Brown leather boots
A few carefully chosen accessories add polish without distracting from your family's connection.
Fabrics That Photograph Beautifully
Luxury comes from texture as much as color.
This palette pairs beautifully with:
Velvet
Satin
Cashmere
Wool
Chunky knit
Lace
Fine cotton
Crepe
Mixing matte and softly reflective fabrics creates visual depth while keeping the portraits timeless.
Avoid
To preserve the elegance of this palette, avoid:
Bright yellow gold
Glitter-covered clothing
Neon green
Bright white athletic shoes
Busy sequined outfits
Large logos
Cartoon holiday prints
Metallic fabrics with excessive shine
A little shimmer goes a long way. Let the holiday décor provide the sparkle while your clothing remains classic and refined.
Photographer's Tip
Think of gold as an accent rather than one of the main clothing colors. Let emerald and ivory carry most of the palette, with champagne adding softness and gold appearing only in jewelry, hair accessories, shoes, or small details. This keeps the portraits elegant and balanced while adding just the right amount of holiday sparkle.
If your goal is timeless holiday portraits that feel luxurious, warm, and sophisticated, this is one of the most beautiful color palettes you can choose.
Holiday Color Palette #5: Cozy Winter Neutrals
Dusty Blue • Cream • Taupe • Silver
Not every holiday portrait needs to feature traditional Christmas colors. If your style leans toward soft, airy, and elegant, this palette offers a fresh alternative that feels both modern and timeless.
Dusty blue, cream, taupe, and silver are inspired by snowy winter mornings, frosted landscapes, and cozy evenings by the fire. The colors are gentle, calming, and beautifully understated, making them ideal for families who love a lighter, more natural aesthetic.
This palette is especially stunning in bright indoor studios, where soft lighting enhances the subtle color variations and creates portraits that feel peaceful and sophisticated.
Why This Color Palette Works
Dusty blue introduces a cool, muted color without dominating the portrait. Cream keeps the overall look bright and inviting, while taupe adds warmth and grounds the palette. Silver accents provide just enough holiday sparkle without becoming flashy.
Together, these tones create a balanced, harmonious look that feels refined rather than trendy.
Best For
This palette is perfect for:
Family holiday portraits
Baby's First Christmas
Newborn holiday sessions
Maternity holiday portraits
Winter family portraits
Holiday cards with a modern aesthetic
Families who prefer neutral home décor
It pairs beautifully with white holiday sets, snowy scenes, silver ornaments, flocked Christmas trees, and soft candlelight.
Skin Tones
Because this palette combines both warm and cool tones, it flatters a wide variety of skin tones.
Cream and taupe add warmth to the complexion, while dusty blue creates gentle contrast that makes eyes appear brighter. The muted colors keep attention on your family's faces instead of the clothing.
Outfit Ideas
Mom
Soft, flowing fabrics work beautifully with this palette.
Consider:
Dusty blue knit dress
Cream sweater dress
Taupe wrap dress
Ivory blouse with a flowing taupe skirt
Silver jewelry and soft makeup complete the elegant, winter-inspired look.
Dad
Dad can coordinate with pieces such as:
Taupe sweater with cream chinos
Dusty blue button-down shirt
Cream henley beneath a taupe cardigan
Gray-blue quarter-zip with khaki trousers
Brown or taupe leather shoes work better than black for this softer palette.
Girls
Beautiful choices include:
Dusty blue tulle dress
Cream lace dress
Taupe knit dress
Ivory sweater paired with a soft blue skirt
Complete the outfit with silver hair clips, cream tights, or delicate knit cardigans.
Boys
For boys, consider:
Dusty blue cable-knit sweater
Cream button-down shirt
Taupe corduroy pants
Gray-blue cardigan layered over an ivory shirt
Simple layering keeps the outfits classic and comfortable.
Babies
Babies look especially sweet in these soft winter tones.
Some favorites include:
Cream knit romper
Dusty blue knit bonnet
Taupe knit overalls
Ivory sweater set
Soft cream blanket with subtle silver details
These neutral pieces create timeless portraits that will never feel dated.
Accessories
Keep accessories simple and refined.
Ideas include:
Silver jewelry
Pearl earrings
Cream scarves
Taupe leather boots
Knit bonnets
Velvet ribbons
Silver hair clips
Soft knit cardigans
Delicate baby headbands
Small details add polish while maintaining the calm, elegant feel of the palette.
Fabrics That Photograph Beautifully
Texture brings this neutral palette to life.
I recommend:
Cashmere
Chunky knit
Wool
Brushed cotton
Linen blends
Velvet
Lace
Soft fleece for babies
These fabrics create depth while preserving the soft, cozy appearance.
Avoid
For the most cohesive look, avoid:
Bright royal blue
Stark black
Bright white athletic shoes
Neon colors
Heavy glitter
Busy holiday prints
Large logos
Highly reflective metallic fabrics
Muted tones are what make this palette so calming and timeless.
Photographer's Tip
When working with a neutral palette like this, texture becomes even more important than color. Mixing cable-knit sweaters, velvet dresses, wool trousers, lace details, and soft blankets creates beautiful visual interest without adding additional colors.
If your family loves clean, elegant design and wants holiday portraits that will look just as beautiful in January as they do in December, this Winter Neutrals palette is an exceptional choice.
What Mom and Dad Should Wear for Holiday Family Photos
When families begin planning their holiday portraits, one question comes up more than any other:
"What should Mom wear?"
Closely followed by:
"What should Dad wear?"
The answer is simpler than you might think.
The goal isn't to wear the fanciest clothes you own or to match everyone else perfectly. Instead, choose clothing that fits well, feels comfortable, and complements your family's color palette. When Mom and Dad feel confident, relaxed, and comfortable, that confidence naturally shows in every photograph.
What Mom Should Wear
If there is one person to shop for first, it's Mom.
Once Mom has chosen her outfit, coordinating everyone else's clothing becomes much easier. Rather than trying to match everyone at once, build the family's wardrobe around the colors and style of her outfit.
Choose Clothing That Makes You Feel Beautiful
Holiday portraits are keepsakes that may be displayed in your home for many years. Wear something that makes you feel like the best version of yourself.
For most sessions, I recommend clothing that is slightly dressier than everyday wear. Elegant doesn't have to mean formal. A beautiful knit dress, tailored blouse with a flowing skirt, or classic sweater dress can photograph just as beautifully as an evening gown.
Choose clothing that allows you to move comfortably, sit on the floor with young children, cuddle your baby, and interact naturally throughout the session.
Flattering Styles for Mom
Some of my favorite options include:
Wrap dresses
Midi dresses
Sweater dresses
A blouse paired with a flowing skirt
Tailored jumpsuits
Dress pants with an elegant blouse
Layered cardigans over simple dresses
Three-quarter sleeves often photograph beautifully because they create clean lines while remaining comfortable throughout the session.
Choose Rich, Timeless Fabrics
Texture adds elegance without adding visual clutter.
Beautiful choices include:
Velvet
Cashmere
Soft knit
Wool
Satin
Crepe
Lace
Linen blends
These fabrics photograph beautifully under professional lighting and create depth within your portraits.
Necklines That Photograph Well
Most women are surprised to learn that necklines can make a noticeable difference in portraits.
Some flattering options include:
Soft V-necks
Scoop necks
Boat necks
Square necklines
Modest sweetheart necklines
These styles naturally draw attention toward your face while creating elegant lines in photographs.
Accessories
Accessories should complement your outfit rather than compete with it.
Simple choices often work best:
Delicate necklaces
Small earrings
Pearl jewelry
Thin bracelets
Elegant watches
Hair bows
Soft headbands
Less is usually more.
The goal is for people to notice your smile first—not your jewelry.
What Dad Should Wear
Dad doesn't need to match Mom exactly.
Instead, his clothing should support the family's overall color palette while adding balance to the portrait.
A well-fitting sweater and tailored pants often photograph better than a formal suit and are usually much more comfortable for interacting with young children.
Great Outfit Ideas for Dad
Some timeless combinations include:
Quarter-zip sweater with chinos
Crewneck sweater over a collared shirt
Button-down shirt with a sport coat
Henley layered beneath a cardigan
Fine-knit sweater with tailored trousers
Neutral brown leather shoes complete almost every holiday outfit.
Choose Fit Over Fashion
The most expensive clothing won't necessarily create the best portraits.
Instead, focus on:
Clothing that fits properly
Sleeves that are the correct length
Pants that aren't too baggy
Shirts that aren't pulling across the buttons
Jackets that allow comfortable movement
Well-fitting clothing always photographs more professionally.
Keep Patterns Simple
Small amounts of pattern can add interest, but too many competing patterns quickly become distracting.
Good choices include:
Fine plaid
Herringbone
Small checks
Knit textures
Subtle stripes
Avoid combining several bold patterns within the same family.
If one person wears a patterned piece, everyone else should generally wear solids or subtle textures.
Shoes Matter More Than Most People Realize
One of the easiest ways to elevate family portraits is by choosing appropriate footwear.
Instead of athletic shoes, consider:
Leather dress shoes
Chelsea boots
Loafers
Dress boots
Clean leather sneakers for a more casual look
Footwear often appears in sitting poses, standing portraits, and full-length family images.
What Both Parents Should Avoid
To create timeless family portraits, I generally recommend avoiding:
Large logos
Athletic clothing
Hoodies
Neon colors
Distressed denim
Clothing with printed words
Cartoon graphics
Wrinkled clothing
Baseball caps (unless they have special meaning)
Smart watches or fitness trackers that draw attention
Classic clothing keeps the focus where it belongs—on your family's connection.
My Best Advice
After photographing hundreds of families over the years, I've learned something that has very little to do with fashion.
The parents who love their portraits the most aren't wearing the most expensive clothing. They're wearing outfits that fit well, coordinate beautifully, and allow them to relax and enjoy the experience with their children.
Your children won't remember whether Mom's dress was designer or Dad's sweater was brand new.
They'll remember how it felt to laugh together, cuddle close, and spend time as a family.
Choose clothing that makes you feel confident, coordinate your colors thoughtfully, and then focus on making memories. The genuine smiles and connections you share will always be the most beautiful part of your holiday portraits.
Dressing Babies and Toddlers for Holiday Family Photos
Babies and toddlers are often the stars of holiday portraits, but choosing their outfits can feel overwhelming. With so many adorable holiday clothes available, it's tempting to buy the cutest outfit you can find.
My advice is a little different.
Instead of asking, "What's the cutest outfit?" ask, "Will this photograph beautifully, and will my child be comfortable wearing it?"
The happiest children almost always create the most natural smiles. An outfit that's soft, fits well, and allows your little one to move freely will usually photograph much better than something stiff, scratchy, or uncomfortable.
Comfort Comes First
No matter how beautiful an outfit looks on the hanger, it won't matter if your child spends the entire session tugging at it or asking to take it off.
Choose clothing that allows babies and toddlers to:
Crawl
Walk
Climb
Sit comfortably
Be picked up easily
Play naturally
Snuggle with Mom and Dad
If your child is comfortable, they'll be free to focus on exploring, laughing, and interacting instead of their clothing.
Coordinate With the Family Color Palette
Your baby doesn't need to wear exactly the same colors as everyone else.
Instead, choose one or two colors from your family's palette.
For example, if your family is wearing maroon, pine green, cream, and khaki, your baby might wear:
A cream knit romper
A maroon velvet dress
A pine green knit sweater
Khaki overalls with a cream shirt
The goal is to coordinate, not match.
Soft Textures Photograph Well
Texture adds warmth and depth to holiday portraits.
Some of my favorite fabrics for babies and toddlers include:
Cable-knit sweaters
Soft knit rompers
Velvet dresses
Corduroy overalls
Linen blends
Cotton dresses
Wool cardigans
Cashmere knits
These materials photograph beautifully under professional lighting while adding a cozy holiday feel.
Keep Babies Looking Like Babies
One of the biggest trends in children's photography is timeless simplicity.
Rather than dressing babies in miniature versions of adult clothing, choose outfits that celebrate this special stage of life.
Beautiful options include:
Knit rompers
Bubble rompers
Bloomers with suspenders
Smocked dresses
Peter Pan collars
Knit bonnets
Cardigans
Soft tights
Classic leather shoes or barefoot for younger babies
Simple clothing keeps the focus on your child's sweet expressions.
Dress Toddlers Like Toddlers
Toddlers are constantly moving.
Choose outfits that let them play, explore, and interact naturally.
Some favorites include:
For Girls
Velvet dress
Knit sweater dress
Corduroy jumper
Tulle skirt with a knit sweater
Cardigan layered over a simple dress
For Boys
Cable-knit sweater
Corduroy pants
Khaki chinos
Henley shirt
Suspenders
Knit cardigan
Soft button-down shirt
Comfortable layers also make it easy to adjust if your child gets warm during the session.
Shoes Matter
Shoes are easy to overlook, but they often appear in full-length family portraits.
Some timeless choices include:
Brown leather shoes
Mary Janes
Simple loafers
Chelsea boots
Soft baby moccasins
Bare feet for babies who aren't walking yet
Avoid athletic shoes with bright colors or flashing lights, as they tend to draw attention away from your child's face.
Simple Accessories Go a Long Way
Accessories should add charm, not distraction.
Some favorites include:
Velvet bows
Knit bonnets
Suspenders
Cardigans
Knee socks
Tights
Soft scarves
Delicate headbands
Choose one or two accessories rather than several.
What to Avoid
Some clothing photographs better than others.
Whenever possible, avoid:
Large logos
Cartoon characters
Clothing with printed words
Neon colors
Sequins that reflect excessive light
Busy holiday prints
Oversized hair bows that cover the face
Clothing that's too large
Clothing that's too small
Timeless clothing keeps the attention where it belongs—on your child.
Should Babies Wear Holiday-Themed Clothing?
A small touch of holiday style is lovely.
A velvet dress, knit sweater, plaid bow, or festive cardigan can add just the right amount of Christmas spirit without making the outfit feel overly seasonal.
I generally recommend avoiding outfits covered in Santa faces, reindeer, snowmen, or holiday slogans. While they may be fun for everyday wear, they often date your portraits and compete with your child's expressions.
Classic clothing tends to age much more gracefully.
f your child will also be visiting Santa this year, you'll find even more age-specific outfit ideas in my guide to what toddlers should wear for Santa photos.
Photographer's Tip
If you're trying to decide between two outfits, choose the simpler one.
A beautifully made knit romper, velvet dress, or classic sweater almost always photographs better than an outfit with lots of decorations, glitter, or large patterns.
Years from now, you won't remember whether your toddler wore the trendiest holiday outfit of the season. You'll remember the tiny curls, the chubby hands reaching for yours, the giggles, and the way they looked at you with complete trust.
The clothing should support those memories—not steal the attention from them.
Outfits for Older Children
As children grow, they naturally begin developing their own sense of style. One child may love dresses and bows, while another refuses anything but a favorite sweater. The goal isn't to eliminate their personality—it's to help that personality fit within your family's overall color palette.
When older children feel comfortable and confident in what they're wearing, they smile more naturally and enjoy the experience much more.
Let Their Personality Shine
Holiday portraits shouldn't feel like a fashion show.
Choose clothing that reflects your child's personality while still coordinating with the rest of the family.
For example, if your family is wearing a palette of burgundy, navy, cream, and gray:
One child might wear a burgundy knit dress.
Another might wear a navy sweater with gray trousers.
A third could wear a cream blouse with a gray skirt.
Each outfit is different, but together they create one cohesive look.
Choose Clothes That Fit Well
Children grow quickly, and it's tempting to buy clothing with room to grow. For portraits, however, clothing that fits properly almost always photographs better.
Look for:
Sleeves that end at the wrist
Pants that don't bunch around the ankles
Dresses that fit comfortably through the shoulders
Shirts that aren't overly loose or tight
If you purchase new clothing, have your child try it on several days before your session so there are no surprises.
Keep Patterns Simple
Patterns can add interest when they're used thoughtfully.
Good choices include:
Plaid
Small florals
Fine checks
Herringbone
Cable-knit textures
Tiny polka dots
If one child is wearing a patterned outfit, it's usually best for the rest of the family to wear mostly solid colors. This keeps the portrait balanced and prevents competing patterns from drawing attention away from faces.
Layering Creates Beautiful Portraits
Layering adds depth and texture while making outfits feel more polished.
Ideas include:
For Girls
Cardigan over a dress
Sweater with a skirt
Vest over a blouse
Scarf in one of your accent colors
For Boys
Quarter-zip sweater
Cardigan over a button-down shirt
Sport coat with chinos
Sweater layered over a collared shirt
Layers also make it easy to adjust if the studio feels warm.
Shoes Complete the Outfit
Shoes are part of the portrait, especially in standing poses and full-length family photographs.
Great choices include:
Girls
Ballet flats
Mary Janes
Ankle boots
Simple dress shoes
Boys
Leather loafers
Dress shoes
Chelsea boots
Clean leather sneakers for a casual look
Whenever possible, choose shoes that coordinate with your family's color palette rather than becoming the focal point.
Accessories
A few carefully chosen accessories can add personality without creating distraction.
Consider:
Velvet hair bows
Simple headbands
Suspenders
Knit scarves
Cardigans
Belts
Knee socks
Tights
Choose accessories that complement the outfit instead of competing with it.
What Older Children Should Avoid
For timeless portraits, I recommend avoiding:
Clothing with large logos
Graphic T-shirts
Neon colors
Distressed jeans
Athletic shorts
Hoodies
Clothing with printed words or slogans
Bright athletic shoes
Character-themed clothing
These styles often date portraits quickly and shift the focus away from your child's expression.
Should Siblings Match?
Not necessarily.
In fact, siblings usually photograph better when their outfits coordinate rather than match exactly.
One child might wear a cream sweater, another a burgundy dress, and another a navy cardigan. As long as everyone stays within the same color palette, the portraits will feel harmonious without looking overly planned.
Giving each child a slightly different outfit also allows their individual personality to shine while still creating a beautiful family portrait.
Photographer's Tip
If your child is old enough, involve them in choosing their outfit.
When children help select clothing from a few parent-approved options, they're much more likely to feel comfortable and confident during the session. That confidence often leads to more genuine smiles, relaxed expressions, and natural interactions with the rest of the family.
The best holiday portraits don't happen because every outfit is perfect. They happen because every family member feels like themselves while sharing genuine moments together. Beautiful clothing simply helps tell that story.
Shoes, Accessories, Hair, and Makeup
Once you've chosen everyone's outfits, it's time to think about the finishing touches. These small details may seem minor, but they have a surprisingly big impact on how polished your family portraits look.
The key is balance.
Accessories should complement your family's style without becoming the first thing people notice. The focus should always remain on your faces, your connections, and the genuine moments you share together.
Choosing the Right Shoes
Shoes are one of the most commonly overlooked parts of family portraits.
Because many family photos include standing poses, sitting poses, or full-length images, footwear is often visible. Choosing shoes that coordinate with your outfits creates a finished, intentional look.
Great Choices for Holiday Portraits
For women:
Nude heels
Brown leather boots
Ballet flats
Classic ankle boots
Dressy loafers
For men:
Brown leather dress shoes
Chelsea boots
Loafers
Leather lace-up shoes
For children:
Mary Janes
Leather dress shoes
Chelsea boots
Soft baby moccasins
Bare feet for babies who aren't walking
Whenever possible, keep shoe colors within your chosen color palette.
Shoes to Avoid
Some shoes naturally draw attention away from your family's faces.
I generally recommend avoiding:
Athletic running shoes
Bright white sneakers
Shoes with neon colors
Flashing toddler shoes
Flip-flops
Worn or scuffed footwear
Large athletic logos
Classic footwear helps create portraits that won't feel dated a few years from now.
Accessories
Accessories are wonderful because they add personality without overwhelming the portrait.
The best accessories feel intentional rather than excessive.
Beautiful options include:
Velvet hair bows
Knit scarves
Cardigans
Suspenders
Leather belts
Delicate necklaces
Pearl earrings
Simple bracelets
Knit bonnets for babies
Soft tights
Elegant watches
A single statement accessory usually has more impact than several competing pieces.
Jewelry
Jewelry should enhance your outfit, not dominate it.
Classic choices include:
Pearls
Small gold earrings
Simple silver jewelry
Thin necklaces
Delicate bracelets
Wedding rings
Engagement rings
If you're wearing bold earrings, consider skipping a large necklace to keep the overall look balanced.
Hair
One of the best pieces of advice I can give is simple:
Wear your hair in a style that feels like you.
Holiday portraits should reflect your family's personality, not a hairstyle you'll never wear again.
Freshly washed, healthy-looking hair photographs beautifully. If you color your hair, try to schedule touch-ups about a week before your session so the color looks natural.
Loose curls, soft waves, polished straight styles, ponytails, and elegant updos can all photograph beautifully. Choose the style that makes you feel your best.
For children, simple is usually better.
Neatly brushed hair with a bow, headband, or clip often looks more timeless than elaborate hairstyles.
Haircuts
If anyone in the family needs a haircut, schedule it several days before your session rather than the day before.
This allows the haircut to soften and gives everyone time to become comfortable styling it.
Makeup
Professional photography captures beautiful details, so makeup can be slightly more defined than your everyday look.
The goal is to enhance your natural features, not dramatically change your appearance.
I recommend:
Even skin tone
Soft blush
Neutral eye makeup
Defined lashes
Natural-looking brows
Lip color in a flattering neutral shade
For most holiday portraits, timeless makeup photographs better than trendy styles.
Keep Shine Under Control
Studio lighting can emphasize shine on the skin.
A light dusting of translucent powder on the forehead, nose, and chin can help create a soft, natural finish without looking heavy.
This is especially helpful if your session includes warm studio lighting.
Glasses
If you wear glasses every day, I encourage you to wear them in your portraits. Your family knows you that way, and your portraits should reflect who you are.
Professional photographers can usually position lighting to minimize reflections, and small reflections can often be edited if necessary.
If you have transition lenses, ask your optician whether they can temporarily remove the tint before your session or bring a clear pair if you have one.
Don't Forget the Little Details
The smallest details often make the biggest difference.
Before leaving home, take a quick look at:
Wrinkled clothing
Shirt tags showing
Hair ties on wrists
Smart watches or fitness trackers
Cell phones in pockets
Keys creating bulky pockets
Sunglasses on heads
Lint or pet hair on dark clothing
Chipped nail polish
Dry lips during winter
Taking just a few minutes to check these details helps your portraits look polished and timeless.
Photographer's Tip
The most beautiful family portraits aren't created because every accessory is perfect.
They're created when everything works together so naturally that you stop noticing the clothing altogether. Instead, your eyes go straight to the laughter, the hugs, the tiny hands holding yours, and the genuine connection your family shares.
When your shoes, accessories, hair, and makeup quietly support the overall look, they allow the most important part of the portrait—your family—to shine.
Common Mistakes to Avoid
Even the most beautiful holiday wardrobe can lose its impact if a few small details are overlooked. Fortunately, most outfit mistakes are easy to avoid with a little planning.
Over the years, I've found that families who spend just a little time coordinating their clothing tend to love their portraits for years to come. The goal isn't perfection—it's creating a timeless look that keeps the focus on your family rather than on what everyone is wearing.
Here are the most common mistakes I see and how to avoid them.
1. Matching Instead of Coordinating
Years ago, matching white shirts and blue jeans were the standard for family portraits. Today, that style often feels dated.
Instead of dressing everyone exactly alike, choose a shared color palette and let each family member wear a different combination of those colors.
For example, one person might wear burgundy, another cream, another navy, and another gray. The outfits work together without looking identical.
2. Waiting Until the Last Minute
One of the biggest sources of stress is trying to pull outfits together the night before your session.
Start planning at least two weeks in advance. This gives you time to:
Try everything on.
Check for stains or wrinkles.
Replace anything that doesn't fit.
Order missing pieces if necessary.
You'll arrive at your session feeling much more relaxed.
3. Choosing Clothes That Aren't Comfortable
Children—and adults—show discomfort in photographs.
If a toddler is constantly scratching a stiff sweater or Mom is worried about adjusting a dress every few minutes, it becomes harder to relax and enjoy the experience.
Choose clothing that allows everyone to sit, walk, kneel, hug, and play comfortably.
4. Wearing Too Many Competing Patterns
Patterns can be beautiful, but too many can overwhelm a portrait.
If one family member wears plaid, floral, or checks, keep everyone else's clothing mostly solid or textured.
This creates balance and keeps the focus on your family's faces.
5. Forgetting About Texture
Texture often has a greater impact than adding another color.
Instead of introducing more shades, mix fabrics like:
Velvet
Cable knit
Wool
Linen
Lace
Corduroy
These fabrics add richness without making the portrait feel busy.
6. Wearing Large Logos or Graphics
Brand names, sports logos, cartoon characters, and printed slogans immediately draw the viewer's attention.
Years from now, these details can also make your portraits feel dated.
Whenever possible, choose classic clothing without visible branding.
7. Ignoring Shoes
Many families spend weeks choosing outfits but forget about footwear until they're walking out the door.
Bright athletic shoes or worn sneakers can stand out in full-length portraits.
Choose shoes that complement your family's clothing and fit the overall style of your session.
8. Everyone Wearing the Same Shade
If everyone wears exactly the same color, the portrait can lose depth.
Instead, spread your palette throughout the family.
For example:
Mom wears burgundy.
Dad wears navy.
One child wears cream.
Another child wears gray.
The eye naturally moves through the portrait, creating a more balanced composition.
9. Wearing Trendy Styles That Date Quickly
Fashion trends come and go.
Very oversized clothing, extremely distressed jeans, trendy prints, or styles that are popular for only a season may cause your portraits to feel dated much sooner.
Classic, well-tailored clothing almost always stands the test of time.
10. Overdoing Accessories
Accessories should complete an outfit—not compete with it.
A simple velvet bow, delicate necklace, or classic scarf often adds just enough interest.
Too many necklaces, oversized earrings, giant hair bows, or flashy belts can pull attention away from the people in the portrait.
11. Choosing Clothing That Doesn't Fit
Even beautiful clothing won't photograph well if it doesn't fit properly.
Avoid outfits that are:
Too tight
Too loose
Too long
Too short
Constantly needing adjustment
Well-fitting clothing creates clean lines and allows everyone to move comfortably throughout the session.
12. Forgetting the Little Details
Before leaving home, take five minutes for a final check.
Look for:
Wrinkles
Lint or pet hair
Missing buttons
Untucked shirts
Hair ties on wrists
Cell phones in pockets
Smart watches if you prefer a timeless look
Chipped nail polish
Dry lips
Clothing tags showing
These are small details that are easy to miss but can make a noticeable difference in your finished portraits.
Remember What Matters Most
The most memorable family portraits aren't remembered because everyone wore the perfect outfit.
They're remembered because they captured genuine laughter, warm hugs, playful moments, and the love your family shares.
Beautiful clothing helps create a polished portrait, but it should never become the center of attention.
When your outfits are thoughtfully coordinated, comfortable, and timeless, they quietly support the real story—your family.
Photographer's Tip
If you're ever unsure between two outfit choices, choose the simpler option.
Classic clothing almost always photographs better than trendy clothing, subtle colors photograph better than loud ones, and comfortable families almost always create the most natural smiles.
A little planning before your session allows you to spend the rest of your time focusing on what really matters: making memories together.
Should Everyone Match?
This is one of the questions I hear most often before a family holiday session, and the answer is simple:
No.
In fact, the most beautiful family portraits usually don't feature everyone wearing the exact same outfit or even the exact same color.
Years ago, matching white shirts and blue jeans were the trend for family portraits. While there is nothing wrong with that style if it's what you love, today's portraits tend to feel more natural and timeless when everyone's clothing is coordinated rather than identical.
Think "Color Palette," Not "Uniform"
Instead of dressing everyone in matching sweaters, choose a shared color palette and let each family member wear different pieces within those colors.
For example, if your palette is maroon, pine green, cream, and khaki:
Mom might wear a maroon dress.
Dad could wear a pine green sweater.
One child could wear a cream dress with a maroon bow.
Another child might wear khaki pants with a cream sweater.
Baby could wear a cream knit romper.
Each person has their own look, but together the family feels balanced and connected.
Why Coordinating Looks Better
When everyone wears exactly the same color, the portrait can feel flat because there isn't much visual variety.
Using several complementary colors creates natural movement throughout the image. Your eye travels from one family member to another instead of stopping at one large block of matching color.
The result feels more relaxed, modern, and timeless.
Let Each Person's Personality Show
Holiday portraits should celebrate your family—not hide everyone's individuality.
One child may love dresses, another may prefer sweaters, and Dad may be most comfortable in a sport coat while Mom feels beautiful in a knit dress.
As long as everyone's clothing fits the same color palette and level of formality, each person can express their own style while still creating a cohesive portrait.
Keep the Formality Consistent
While the clothing doesn't need to match, it should feel like it belongs together.
For example:
✔️ Sweater dresses, chinos, knit sweaters, and leather boots all create a polished, casual-elegant look.
✔️ Velvet dresses, sport coats, dress shirts, and loafers create a more formal style.
What usually doesn't work is mixing very different levels of formality—for example, one person wearing a cocktail dress while another wears a graphic T-shirt and athletic shorts.
Aim for a consistent overall style rather than identical outfits.
How to Balance the Colors
A simple way to coordinate your family is to spread your chosen colors throughout the group.
Instead of everyone wearing the same dominant color, repeat each color two or three times in small ways.
For example:
Mom wears burgundy.
Dad wears navy.
One child wears cream with burgundy accents.
Another child wears gray with navy details.
Baby wears cream.
This creates balance without making the clothing feel repetitive.
What About Extended Families?
If grandparents, aunts, uncles, or cousins are joining your session, the same principle applies.
Choose one shared color palette and let each family group wear different combinations within those colors.
You don't need twelve people wearing identical outfits to create beautiful portraits. In fact, a little variety often makes large family portraits look much more natural.
Photographer's Tip
When families tell me they're worried their outfits don't "match enough," they almost always end up with some of my favorite portraits.
The goal has never been matching.
The goal is creating harmony.
When your colors work together, your clothing fits well, and everyone feels comfortable, the result is a portrait that feels authentic, elegant, and timeless. Years from now, you'll notice your family's smiles and the love you share—not whether everyone wore exactly the same sweater.
Patterns vs. Solids: Which Photographs Better?
One of the most common questions families ask while planning their holiday outfits is whether everyone should wear solid colors or if patterns are okay.
The good news is that both can look beautiful.
The secret isn't choosing one over the other—it's using patterns thoughtfully so they enhance your family's portraits instead of competing for attention.
Why Solid Colors Are So Popular
Solid colors are timeless.
They keep the focus on your family's expressions, photograph consistently under studio lighting, and make it easier to coordinate everyone without creating visual clutter.
Solid clothing also allows texture to become part of the design. A cable-knit sweater, velvet dress, or linen blouse can add plenty of visual interest without introducing another pattern.
If you're unsure what to wear, solid colors are almost always a safe and beautiful choice.
When Patterns Work Beautifully
Patterns can add personality and variety when they're used in moderation.
Some classic patterns that photograph well include:
Plaid
Small florals
Herringbone
Gingham
Tiny polka dots
Subtle stripes
Fair Isle knit sweaters
Delicate embroidered fabrics
These patterns add texture and interest while still allowing the focus to remain on your family.
Let One Outfit Be the Star
A simple guideline is to let one family member wear the most noticeable pattern.
Everyone else can wear solid colors that coordinate with the colors found in that pattern.
For example, if your daughter is wearing a burgundy and cream plaid dress:
Mom might wear a solid burgundy dress.
Dad could wear a cream sweater.
Your son might wear khaki pants and a cream button-down.
Baby could wear a cream knit romper.
The plaid becomes a beautiful accent instead of competing with several other patterns.
Think Small, Not Bold
When choosing patterns, smaller is usually better.
Subtle designs tend to photograph more elegantly than large, high-contrast prints.
Choose:
Fine plaid instead of oversized buffalo check.
Tiny florals instead of large tropical prints.
Narrow stripes instead of wide, bold stripes.
Smaller patterns add detail without overwhelming the portrait.
Patterns to Avoid
Some patterns naturally compete with faces and become distracting in photographs.
Whenever possible, avoid:
Large logos
Busy geometric prints
Neon patterns
Animal prints
Camouflage
Large floral prints
Cartoon characters
Clothing covered in words or slogans
These designs often become the first thing people notice instead of your family's expressions.
Use Texture Instead of More Pattern
If your outfits feel too plain, don't immediately add another pattern.
Instead, introduce texture through fabrics such as:
Velvet
Cable knit
Wool
Lace
Corduroy
Linen
Cashmere
Texture creates depth while keeping the overall look clean and timeless.
Can Everyone Wear Plaid?
Plaid has become a holiday tradition for many families, and it certainly has a place in Christmas portraits.
The key is moderation.
Rather than dressing everyone in the same plaid shirt, consider using plaid as an accent.
For example:
One child wears a plaid dress.
Dad wears a solid forest green sweater.
Mom wears a burgundy dress.
Another child wears a cream knit sweater.
This creates a festive holiday feel without making the portrait look overly busy.
Stripes and Checks
Not all stripes are created equal.
Very thin stripes can sometimes create distracting visual effects in photographs, while bold, high-contrast stripes often pull attention away from faces.
If you love stripes, choose wider, softer stripes in colors that fit your family's palette.
Small checks and herringbone patterns generally photograph more naturally.
Photographer's Tip
When you're laying everyone's outfits on the bed the night before your session, take one step back and look at them together.
If your eye immediately goes to one shirt because it's much brighter or busier than everything else, it will probably do the same thing in your portraits.
Your family's faces should always be the first thing people notice.
Patterns are wonderful when they support the overall look, but they should never become the main attraction. A thoughtful mix of solids, subtle patterns, and rich textures creates portraits that feel balanced, timeless, and full of personality.
Holiday Outfit FAQ
Planning your family's holiday wardrobe doesn't have to be stressful. Below are answers to some of the questions I hear most often from families before their holiday portrait sessions.
What colors look best in holiday family photos?
Classic, rich colors tend to photograph beautifully and remain timeless for years.
Some of my favorite holiday color palettes include:
Maroon, pine green, cream, and khaki
Forest green, camel, ivory, and chocolate brown
Navy, burgundy, cream, and warm gray
Emerald, champagne, ivory, and gold
Dusty blue, cream, taupe, and silver
Rather than matching exactly, choose a palette of three or four colors and coordinate everyone's outfits within those shades.
Should everyone wear the same color?
No.
Family portraits are usually more balanced and visually interesting when everyone coordinates instead of matching.
Using several complementary colors creates depth and allows each family member's personality to shine while still creating a cohesive portrait.
What should Mom wear for holiday pictures?
Start with an outfit that makes you feel confident and comfortable.
Wrap dresses, sweater dresses, flowing skirts, tailored blouses, and elegant knitwear all photograph beautifully.
Choose clothing that coordinates with your family's color palette and allows you to comfortably hold your children, kneel, sit, and move naturally throughout the session.
What should Dad wear?
Dad doesn't need to match Mom exactly.
Well-fitting sweaters, button-down shirts, quarter-zips, sport coats, and chinos create a polished look without feeling overly formal.
Choose clothing that complements the family's overall color palette.
Should children match each other?
Not necessarily.
It's perfectly fine for siblings to wear different outfits as long as they stay within the same color palette.
One child may wear burgundy while another wears cream or navy. The goal is coordination, not identical clothing.
What fabrics photograph best?
Texture adds richness to portraits.
Beautiful choices include:
Velvet
Wool
Cashmere
Cable knit
Linen blends
Lace
Corduroy
Soft cotton
These fabrics create visual interest without introducing distracting patterns.
Are patterns okay?
Yes—but use them sparingly.
One family member wearing plaid, floral, or a subtle pattern can add beautiful variety.
If one person wears a patterned outfit, it's usually best for everyone else to wear mostly solid colors or textured fabrics.
Should we wear jeans?
Dark, well-fitting jeans can work for casual family portraits.
For holiday portraits, however, chinos, dress pants, skirts, or dresses usually create a more polished, timeless appearance.
If you do choose denim, avoid distressed jeans, heavy fading, or oversized styles.
Can we wear black?
A little black can look elegant.
An entire family dressed in black, however, can sometimes feel heavy in holiday portraits and reduce the warmth that makes Christmas photographs so inviting.
Navy, charcoal, chocolate brown, and deep forest green often create a softer, more flattering alternative.
What shoes should we wear?
Choose footwear that complements your clothing rather than drawing attention.
Great choices include:
Brown leather shoes
Loafers
Chelsea boots
Ballet flats
Mary Janes
Dress boots
Baby moccasins
Avoid brightly colored athletic shoes whenever possible.
Should babies wear Christmas outfits?
Simple holiday-inspired clothing generally photographs better than novelty outfits.
Knit rompers, velvet dresses, classic sweaters, bloomers, bonnets, and cardigans create timeless portraits that will still look beautiful years from now.
How dressed up should we be?
I usually recommend dressing one level above your everyday clothing.
Think of what you might wear to a nice holiday dinner or family celebration.
You don't need formal evening wear, but choosing clothing that's a little more polished than your daily wardrobe helps create portraits that feel special.
How far in advance should we choose our outfits?
Try to have everyone's clothing selected at least two weeks before your session.
This gives you time to:
Try everything on.
Replace missing sizes.
Steam or press clothing.
Coordinate accessories.
Order anything you still need.
Waiting until the last minute almost always adds unnecessary stress.
Should grandparents coordinate too?
Absolutely.
If grandparents are joining your session, include them in the same color palette.
They don't need to wear the exact same colors as everyone else, but coordinating within the family's chosen palette creates beautiful, cohesive portraits.
Do we need to buy new clothes?
Not at all.
Many families already own beautiful pieces that work perfectly together.
Start by shopping your own closets before buying anything new. You may only need one or two new pieces to complete your family's wardrobe.
What if my toddler refuses to wear the outfit?
This happens more often than you might think.
If your child has a favorite sweater or dress that coordinates with your color palette, it's often worth choosing that over an outfit they dislike.
Comfortable, happy children almost always create better portraits than perfectly dressed but unhappy ones.
What if we're still not sure what to wear?
Don't worry—you don't have to figure it out on your own.
One of the advantages of working with an experienced family photographer is receiving guidance before your session. I'm always happy to help families choose color palettes, coordinate outfits, or narrow down options. Many parents even send me photos of two or three outfit choices, and together we select the combination that will photograph best.
A little planning before your session makes a tremendous difference, and it's one of the easiest ways to create holiday portraits you'll love displaying in your home for many years.
Printable Holiday Photo Outfit Checklist
Use this checklist during the week before your session to make sure everyone is ready. A little planning ahead means you can relax and enjoy your holiday portrait experience instead of rushing at the last minute.
Two Weeks Before Your Session
☐ Choose your family's color palette.
☐ Select everyone's outfits.
☐ Make sure all clothing fits comfortably.
☐ Order any missing clothing or accessories.
☐ Schedule haircuts if needed.
☐ Decide on jewelry, shoes, and accessories.
☐ Check that everyone's outfits coordinate together.
☐ Lay all the outfits on the bed and look at them as one complete collection.
One Week Before Your Session
☐ Try every outfit on.
☐ Make sure children are comfortable in their clothing.
☐ Wash or dry clean outfits if necessary.
☐ Steam or iron clothing.
☐ Polish dress shoes or boots.
☐ Gather tights, socks, belts, bows, suspenders, and jewelry.
☐ Make sure baby's outfit is clean and fits well.
☐ If grandparents are joining, confirm they know the family color palette.
The Night Before
☐ Hang everyone's outfits together.
☐ Pack shoes.
☐ Pack accessories.
☐ Pack baby's backup outfit.
☐ Pack extra diapers and wipes.
☐ Pack a favorite snack for young children.
☐ Pack water for everyone.
☐ Charge your phone.
☐ Remove clothing tags and stickers.
☐ Check the weather if your session includes outdoor photos.
☐ Go to bed early—you'll enjoy your session much more when everyone is well rested.
The Morning of Your Session
☐ Eat before leaving home.
☐ Dress children last whenever possible.
☐ Brush hair.
☐ Apply makeup before getting dressed.
☐ Double-check shoes.
☐ Remove fitness trackers or smart watches if you prefer a timeless look.
☐ Empty bulky items from pockets.
☐ Check for pet hair or lint.
☐ Apply lip balm if the weather is dry.
☐ Bring any medications your child may need.
☐ Leave with plenty of extra travel time.
Right Before We Begin
☐ Take a deep breath.
☐ Relax.
☐ Don't worry if your toddler isn't smiling yet.
☐ Don't worry if your baby wants to be held.
☐ Trust the process.
Children don't have to perform perfectly to create beautiful portraits. Some of the most meaningful photographs happen during quiet cuddles, playful laughter, and genuine moments between family members.
Remember...
Your children won't remember whether Mom's dress matched the Christmas tree perfectly or whether Dad's sweater was the perfect shade of green.
They'll remember decorating cookies, laughing with Santa, snuggling in your arms, and spending time together.
Those are the memories we're preserving.
The outfits simply help tell your family's story beautifully.
Continue Planning Your Holiday Photo Session
Planning beautiful holiday portraits is about more than choosing outfits. If you're still preparing for your session, these guides can help answer many of the questions families ask before picture day.
How to Prepare Your Child for Santa Photos
Simple, child-friendly tips to help little ones feel comfortable and confident meeting Santa for the first time.
What Happens During a Private Santa Session?
See exactly what to expect during a personalized Santa experience, from the warm welcome to magical moments and family portraits.
Four Generations, One Portrait: Why the Holidays Are the Perfect Time to Include Grandparents
The holidays are one of the few times families gather together. Learn why this is the perfect opportunity to create meaningful portraits that include grandparents and preserve your family's legacy.
What If My Family Doesn’t Want Holiday Photos?
This is an issue I see every year. Reluctant family members. Read a few tips for how to wrangle family members who are not thrilled about holiday portraits.
Family Holiday Mini Sessions in Glendale
Learn what to expect from a holiday mini session, how to prepare, and why a shorter session can be the perfect choice for busy families with young children.
No matter which holiday session you choose—family portraits, Baby's First Christmas, a private Santa experience, or a multi-generational family session—thoughtful planning helps create relaxed, joyful photographs that you'll treasure for years to come.
I look forward to helping your family create holiday memories that become part of your story for generations.
